Women find well endowed men more attractive, while men find them more intimidating

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Credit: Aich U, et al., 2025, PLOS Biology. Story by Dr Joe Milton, Australian Science Media Centre
Credit: Aich U, et al., 2025, PLOS Biology. Story by Dr Joe Milton, Australian Science Media Centre

Human penis size may indicate male attractiveness and fighting ability, with a larger size more attractive to women and more likely to intimidate rivals, according to Australian and South African researchers. The team asked more than 600 male and 200 female participants to rate computer-generated male figures that varied in height, body shape, and penis size. Women rated the figures’ sexual attractiveness, while men assessed how threatening they found them, both in terms of fighting ability and as a sexual rival. Women rated taller male figures with a higher shoulder-to-hip ratio (indicating a more V-shaped body) and a larger penis as being more attractive, but only up to a point, when further increases in penis size made little difference. Males also rated taller figures with more V-shaped bodies and larger penises as being more intimidating, both as sexual rivals and fighting opponents. But, in contrast to females, men consistently ranked males with ever larger penises as more of a sexual threat, suggesting they overestimate the importance of penis size in attracting a mate. These pressures may help explain why humans evolved larger penises than other primates, the authors conclude.

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From: PLOS

Human penis size influences female attraction and male assessment of rivals

Males ranked computer-generated figures that were taller and had a larger penis as more intimidating

Men assess potential rivals that have a larger penis as more of a threat, both physically and sexually, according to a study by Upama Aich at the University of Western Australia and colleagues, publishing January 22nd in the open-access journal PLOS Biology.

Relative to body size, the human penis is larger than that of other primates, a fact that has puzzled evolutionary biologists. Before the invention of clothing, the penis would have been a prominent feature that might influence potential mates and competitors. Previous studies have found that penis size can influence reproductive success by affecting the likelihood of pregnancy. However, a larger penis could also increase a male’s attractiveness to females or reduce the likelihood of fights with other males, for example by signaling higher testosterone levels and therefore greater fighting ability.

To investigate, researchers asked over 600 male and 200 female participants to rate computer-generated male figures that varied in height, body shape, and penis size. Women were asked to rate the figures’ sexual attractiveness, while men were asked to assess how threatening they found them, both in terms of fighting ability and as a sexual rival. Participants either viewed life-sized images of the figures in person or scaled images in an online survey.

Females rated male figures that were taller, had a higher shoulder-to-hip ratio (indicating a more V-shaped body) and a larger penis as being more attractive. However, beyond a certain point, further increases in penis size, height and shoulder breadth had diminishing benefits. Males also rated taller figures that had a more V-shaped body and a larger penis as being more intimidating as sexual rivals and fighting opponents. But, in contrast to female participants, they consistently ranked males with more exaggerated traits as more of a sexual threat, suggesting that males tend to overestimate the importance of these characteristics for attracting females.

The results suggest that both female preferences and competition with other males have favored increases in penis size, height and shoulder breadth in human males. The study provides the first experimental evidence that males consider penis size when assessing a rivals’ fighting ability and attractiveness. However, height and body shape had a greater influence on how males perceived rival males, suggesting that increased penis size has been more strongly favored by evolution for its role in attracting a mate, the authors say.

Dr Aich says, “Men rated rivals with larger penises as more physically threatening and sexually competitive.”

Co-author Michael D Jennions notes, “While the human penis functions primarily to transfer sperm, our result suggests its unusual large size evolved as a sexual ornament to attract females rather than purely as a badge of status to scare males, although it does both,” Jennions says.

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Examples of the computer-generated male figures
Examples of the computer-generated male figures

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PLOS Biology
Research:Paper
Organisation/s: The University of Western Australia, Monash University, The Australian National University, The University of Melbourne
Funder: The following funding sources supported this work: U.A. received funding from the Monash University Research Reactivation Grant and the Forrest Research Foundation Fellowship (2023/GR001415) (https://www.forrestresearch.org.au). B.S.M. was supported by the National Cancer Institute (grant T32 CA160056) (https://www.cancer.gov). B.B.M.W. received funding from the Australian Research Council (grants DP220100245 and DP250100501) (https://www.arc.gov.au). M.D.J. received funding from the Australian Research Council (grant DP2019100279) (https://www.arc.gov.au).
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